Some case studies take too many words to explain. Enjoy the moving pictures. A little more of the nitty gritty here.
Having trouble viewing this film? Please allow it to upload completely before playing.
Posts Tagged ‘social media’
Break Cancer
We created the Break Cancer brand for the LIVESTRONG Young Adult Alliance. Simply put it’s a record setting bonanza for young adult cancer awareness. Take a tour of some of the assets we designed and more importantly watch some of the amazing records that have been set. The campaign is still picking up steam so feel free to participate by following us on Twitter or setting your own record. Special thanks for our partners URDB.org in creating this project.
Check out a few records:
Most Men to Give Themselves a Testicular Exam at Once
Largest Group To Shave Their Heads In Solidarity With People Battling Cancer
Longest Standing Ovation For Cancer Survivors
And this massive one at the Texas OU game:
Work for equity.
Thursday, February 11th, 2010
“Dave Evans is from the future.” That’s what I told my co-workers at GSD&M when GSD&M was still GSD&M and not Idea City. In the mid nineties Dave was already deeply engaged in the emergence of web based communities, as fractured and realtively disabled as they were then. His book Social Media Marketing – An Hour a Day is a history lesson and an action plan rolled into one for those forging into the digitally connected territories. This post isn’t about social media though.
Dave and The Butler Bros are in an alliance of companies. As such we are faced with opportunities that we must agree upon collectively. Dave messaged our entire group recently with his thoughts on working for equity. Once again Dave’s past experiences will change that future that I live in. He gave me permission to share his thoughts here. Perhaps you will find them to be merely common sense but I found them to be very well reasoned and most importantly, full of self esteem. I think this post will be of great value to the many start up agencies I socialize with and the many start up businesses connecting with them. Would love your comments.
(more…)
Texas Tribune sparks up.
Sunday, July 26th, 2009
Witness the social networking bug, nay, the tip of truths spear, we created for the Texas Tribune. The full identity will soon be fully exercised. In the meantime we like the looks of the launch. For those who didn’t catch the NYT piece, the Texas Tribune is a nonprofit, nonpartisan public media organization whose mission is to promote civic engagement and discourse on public policy, politics, government, and other matters of statewide interest.
If you are interested in keeping up with the Tribune as launch approaches become a fan on Facebook. They are also keen to tweet as you would expect. You can also register on the splash page for the site to be at texastribune.org. You did it Thornton, congrats!