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We lifted this :30 out of 32 hours of footage captured for the Brand Film.
Posts Tagged ‘public relations’
Legacy Brand Film
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Legacy exists to ensure longer healthier lives for Americans through outreach that prevents youth from becoming smokers and programs that enable and empower adults to quit smoking. Their effectiveness is legendary. (more…)
Jason’s Deli Brand Film
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Founded in 1976 Jason’s Deli is family owned company that currently operates in 25 states with 215 locations. This film articulates the story of the brand. From its humble beginnings in Beaumont, Texas to its growth across the nation. This is the tale of a company that consistently takes the road less travelled in service of people. Sound lofty? Watch the film and see for yourself. (more…)
Jason’s Deli Expels Corn Syrup
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Jason’s Deli is the first restaurant chain in America to pull off a very healthy hat trick: No MSG, no artificial trans fat and no High Fructose Corn Syrup. The viral announcement video we produced to amplify their PR efforts features Rusty Coco, co-owner and Executive Vice President. It helped Jason’s announcement get picked up in The USA Today, The Washington Post, and countless blogs. Congrats to Jason’s for well deserved coverage on a ground breaking initiative.
i-port Application Video
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Patton Medical Devices, makers of the i-port, contracted the Butler Bros to produce this film to inform users of the i-port how to apply the medical device.
Sweet Leaf Brand Development
We’ve helped Sweet Leaf Tea evolve their positioning, create a new web experience, produce broadcast work and nail down their graphic standards. Our work delivers their homemade flavor to a national audience.
Sweet Leaf Tea Brand Film
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This short film tells the story of Sweet Leaf Tea, from their humble beginnings to their rapid growth. Built on great taste, word of mouth, aggressive sampling and event sponsorships Sweet Leaf Tea is poised to become a massive success. Brand leadership used this film to close key vendor relationships, secure funding and indoctrinate their ever growing army of fans and employees.
Sweet Leaf :30 Radio
Matt The Electrician made our lyrics work in a :30. Genius performance.
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Legacy Video Annual Report
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In 2006, GSD&M asked us to produce what amounted to a video annual report. We created the concept of a stop motion animated book. Then we executive produced and creative directed writer/director Jeff Nichols, Shiny Object, and Randal Ford to bring it all to life. The resulting piece takes a pile of disparate elements and weaves a compelling narrative about the scope of the tobacco control issue and the Legacy Foundation‘s effective movements therein.
The piece was used to communicate with key stakeholders of the Legacy Foundation.