We wrote and designed a simple HTML interface for author Rip Esselstyn’s first book, New York Times best seller, The Engine 2 Diet. The site was designed to give an overview of the diet plan, answer questions about plant based diets and quickly usher people to Amazon to make a purchase. We also helped push a mountain of content from the book into The Engine 2 Academy – another site designed to give people access to hundreds of recipes and other Engine 2 participants around the world.
