Honored to be honored. – The Butler Bros | The Butler Bros

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Honored to be honored.

Wednesday, November 2nd, 2011

BEST BRAND FORCE FOR GOOD  Critics Picks/Services

“It’s difficult to meet the team at Butler Bros without feeling as though you’ve already known them forever. Accountable, honorable, advocates for positivity — these are words not often attributed to folks in the ad biz. They’re apt descriptors of this team, not just for the widely recognized and lauded branding work, but also for the humility and heart they put into everything they touch. Whether it’s a branding campaign or
the annual bring-your-own-chair neighborhood event, if the Butlers are involved, count your blessings.”

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Brand Films Reel

Tuesday, June 28th, 2011

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LIVESTRONG Brand Presentation

LIVESTRONG needed an omnibus presentation that answered the question – What is LIVESTRONG? This presentation allows everyone from the CEO to an intern to tell the foundations story in a compact yet comprehensive fashion. Reports from the field tell us the show allows LIVESTRONG to connect with a wide swath of audiences and is flexible enough to be customized rapidly. (more…)

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Brand Films. Neccesary content.

Wednesday, April 8th, 2009

We began producing Brand Films in 2002 on a project for Rudy’s BBQ. That work is still on our site. It was raw and real. It worked. Drove sales increases and, I think, still holds up seven years later. Rudy’s still runs it.

We didn’t know we were making “brand films” then. We were collapsing the strategic planning discipline with the creative development discipline out of necessity. We had just formed our shop and the budgets were small. It was just Marty and I, a Canon GL2, a 35mm still camera, going crazy on a road trip. We put the money into original music and post. In the end, we discovered a method of working that is very hands on and frankly we’ve never walked away from. We just gave it a name – Brand Film. (more…)

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