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Legacy exists to ensure longer healthier lives for Americans through outreach that prevents youth from becoming smokers and programs that enable and empower adults to quit smoking. Their effectiveness is legendary.

This film shares the scope of Legacy’s work and the stakes of their success. It will be used to connect with partner organizations to inspire them to help further development of Legacy’s existing activities and perhaps even innovate their own. Legacy is open for partnership.

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Founded in 1976 Jason’s Deli is family owned company that currently operates in 25 states with 215 locations. This film articulates the story of the brand. From its humble beginnings in Beaumont, Texas to its growth across the nation. This is the tale of a company that consistently takes the road less travelled in service of people. Sound lofty? Watch the film and see for yourself.

Want to give credit to our collaborator and director / camera / editor Keith Maitland for bringing his intensity and documentary prowess to this process. Tod Campbell for his contribution as a DP at the bulk of our locations. Ben Powell for his jack of all trades impact along the way. To Julian Londono for being more than an assistant editor. To David S Gardner for prepping the edit with the precision of a librarian. David Hamburger for the pitch perfect score. Joe Malina for the color correction. And finally Alison, Parke and Lyman at Stuck On On for helping us finish it all with style.

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netSpend is a leading provider of prepaid debit card products and services. Their distribution takes place primarily through partner organizations who co-brand or white label their product. Prepaid is a fast growing space as it allows unbanked or underbanked customers to access and manage their money to a digital standard without a banking relationship.

This film is a cut down of a modular video series we produced to educate customers and partners about netSpend’s programs, features and benefits at POS, online and in trade show environments.

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See the finished piece here.

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Smoking costs our country 200 billion dollars a year in lost productivity and in health care. This is truly a public health burden that is restraining our vitality as a nation. We hope our work will inspire captains of industry to recognize their opportunity in being a part of the solution by docking with EX in a meaningful way.

Special thanks to the director / DP team of Jeff Nichols and Adam Stone.

A big laser powered shout out to composer David Wingo for his dedication and delivery.

Much gratitude to Beth Perkins for the contribution of her moving still images.

A finally, a big east side hug to the closers, Stuck On On , for color correction and audio sweetening.

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Jason’s Deli is the first restaurant chain in America to pull off a very healthy hat trick: No MSG, no artificial trans fat and no High Fructose Corn Syrup. The viral announcement video we produced to amplify their PR efforts features Rusty Coco, co-owner and Executive Vice President. It helped Jason’s announcement get picked up in The USA Today, The Washington Post, and countless blogs. Congrats to Jason’s for well deserved coverage on a ground breaking initiative.

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Big Brothers Big Sisters of Central Texas needed a piece that would drive recruits for their program. The film we produced used stop motion photography (Beth Perkins) to highlight a day in the life of a “Big” and his “Little.” Ultimately the goal of the film was to lower the mental barriers potential “Bigs” might encounter while considering becoming involved. This piece demonstrates its really about being present and nothing more. It’s not about being the “perfect mentor”. In this was we show the vulnerability of the “Big” while seeking connection for the “Little”. We cut a thirty second TV spot from this footage  that acted as a trailer and asked people to log on to the BBBS site to learn more. They were greeted with this longer form piece when they logged on. Kudos to Action Figure and Stuck On On for joining us on this project.

:30 SPOT

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This :30 spot is a cut down from the larger “day in the life” film. We used this spot to push people to the web where they could view the longer piece and get a more in depth idea of what it is like to become a “Big”. This is a strategy we often use with Brand Film content. TV spots become teasers that push people to longer form content that lives on the web.

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When KK Patton was diagnosed with Type 1 diabetes an innovation in medical devices was born. This is the story of the i-port, a product she created for people who require multiple daily injections.

This film educates customers and partners about the i-port and is used online, in trade show environments, and for public relations outreach.

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Patton Medical Devices, makers of the i-port, contracted the Butler Bros to produce this film to highlight the findings of the Injection Impact Report they commissioned. The report shed light on the disconnect between health care providers and their patients with respect to adherence to a multiple daily injection regimen. The film was used in a public relations and education capacity.