The Butler Bros» Jason’s Deli Brand Film – The Butler Bros

Jason’s Deli Brand Film

Adam Butler — Tue, 25 May 2010 22:31:05 +0000

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Founded in 1976 Jason’s Deli is family owned company that currently operates in 25 states with 215 locations. This film articulates the story of the brand. From its humble beginnings in Beaumont, Texas to its growth across the nation. This is the tale of a company that consistently takes the road less travelled in service of people. Sound lofty? Watch the film and see for yourself.

Want to give credit to our collaborator and director / camera / editor Keith Maitland for bringing his intensity and documentary prowess to this process. Tod Campbell for his contribution as a DP at the bulk of our locations. Ben Powell for his jack of all trades impact along the way. To Julian Londono for being more than an assistant editor. To David S Gardner for prepping the edit with the precision of a librarian. David Hamburger for the pitch perfect score. Joe Malina for the color correction. And finally Alison, Parke and Lyman at Stuck On On for helping us finish it all with style.

Netspend Icons

Lindsay Braun — Sun, 25 Apr 2010 15:25:20 +0000

Highlights from an icon family we designed for use across all media platforms to tell the story of the netSpend product succinctly. See the icons comes to life via a motion graphics piece here.

Ponderosa Stomp Brand Film

Adam Butler — Sun, 06 Sep 2009 13:11:48 +0000

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The Ponderosa Stomp is a cultural warehouse. A rock-and-roll defibrillator. A creaky wooden ship helmed by Ira Padnos (Dr. Ike) that sails through the seas of music history and smashes cannon balls through the cliches of American Rock understanding. Stomp founder Dr. Ike is an anesthesiologist by day and and a vinyl hoarding musicologist by night. This New Orleans based Foundation hangs on by bloody knuckles to preserve the past and engage with rocks obscure still-living legends. This film, directed and edited by Jeff Nichols, is dedicated to all those who make this inspiring foundation go.

i-port Brand Development

Lindsay Braun — Wed, 22 Oct 2008 20:20:59 +0000

Patton Medical Devices wanted a clean and stylish articulation of their i-port brand. We created an iconic mark, wrote a tagline, introduced new type faces and provided them with a set of graphic standards.

Trail Foundation Brand Development

Lindsay Braun — Tue, 20 May 2008 20:23:38 +0000

The Trail Foundation used to be called The Town Lake Trail Foundation. Like a lot of other institutions in our town it was time for a new look and a new tag line. As native Austinites, we were raised on the trail so it was a natural project for us pitch in on. We love the result and we hope our city continues to recognize what an amazing natural resource we have at our core. The best way to do this is to donate money or volunteer at one of the many projects The Trail Foundation sponsors each year.

Texans Curing Cancer

Lindsay Braun — Tue, 02 Oct 2007 20:22:36 +0000

Texans Curing Cancer PAC drove the passage of Prop 15 in Texas unlocking $3 billion in funding for cancer prevention and research. We branded the campaign for this band of bipartisan backers led by the “toughest survivor on the planet”, Lance Armstrong. The highlight of the design exercise was wrapping the “Survivor One” tour bus in graphics.

Sweet Leaf Brand Development

Lindsay Braun — Fri, 22 Jun 2007 20:23:08 +0000

We’ve helped Sweet Leaf Tea evolve their positioning, create a new web experience, produce broadcast work and nail down their graphic standards. Our work delivers their homemade flavor to a national audience.

UNITE Campaign

Lindsay Braun — Tue, 01 May 2007 21:36:04 +0000

The Lance Armstrong Foundation has expanded its mission in the cancer fight. The UNITE campaign fuels grassroots efforts, via recruitment of the LIVESTRONG Army, and calls for unity amongst the tens of millions of Americans affected by cancer. It’s time to make fighting cancer a national priority.

Hayter House

Lindsay Braun — Tue, 15 Mar 2005 20:01:04 +0000

The Hayter House project was a unique opportunity to help create a restaurant from the ground up. Naming. Story Development. Logo Development. Graphic Design. Interior Design. Web Development. Advertising. We even worked with the chef on the menu a little.