Patton Medical Devices wanted a clean and stylish articulation of their i-port brand. We created an iconic mark, wrote a tagline, introduced new type faces and provided them with a set of graphic standards.
i-Port
I-Port Brand Development
Tuesday, August 5th, 2008
Brand Film
Monday, July 21st, 2008Having trouble viewing this film? Please allow it to upload completely before playing.
When KK Patton was diagnosed with Type 1 diabetes an innovation in medical devices was set in motion. This is her personal story and the story of the product she created for people who require multiple daily injections.
Injection Impact Report
Tuesday, February 5th, 2008Having trouble viewing this film? Please allow it to upload completely before playing.
Patton Medical Devices, makers of the I-Port, contracted the Butler Bros to produce this film to highlight the findings of the Injection Impact Report they commissioned. The report shed light on the disconnect between health care providers and their patients with respect to adherence to a multiple daily injection regimen. The film was used in a public relations and education capacity.