The Butler Bros » St. Stephens School Brand Film – The Butler Bros http://www.thebutlerbros.com Authenticity Is Our Territory.<span>℠</span> Mon, 06 Feb 2012 19:55:28 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 St. Stephens School Brand Film http://www.thebutlerbros.com/expertise/brand-films/st-stephens-school-brand-film/ http://www.thebutlerbros.com/expertise/brand-films/st-stephens-school-brand-film/#comments Thu, 02 Feb 2012 17:35:17 +0000 Adam Butler http://www.thebutlerbros.com/?p=6159

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This short film serves as a brand handshake for families that are considering enrolling their children in St. Stephens Episcopal School. As such it is used primarily by the admissions office for recruitment purposes. Additionally the film is designed to connect current faculty, staff, students and alumni to the values and vision of their school. In this way the film also performs as a culture and development piece. Lastly the footage gathered will be used to create shorter strategic pieces for the ongoing tactical communication needs of the school.

For more about how this film was produced and the strategic framework we employed to drive key messages into a documentary style product please contact bridget(at)thebutlerbros(dot)com

]]> http://www.thebutlerbros.com/expertise/brand-films/st-stephens-school-brand-film/feed/ 0 MenthLab Detroit http://www.thebutlerbros.com/brands/legacy/menthlab-detroit/ http://www.thebutlerbros.com/brands/legacy/menthlab-detroit/#comments Mon, 09 Jan 2012 18:11:46 +0000 Lindsay Braun http://www.thebutlerbros.com/?p=6032

“Can mint-green baseball caps, dodgeballs stenciled with the number “1200,” and a whist tournament dissuade kids from smoking? According to a renegade team of designers and community leaders, the answer is yes.” —Check out the full Fast Company piece.

Kids from YouthVille Detroit get hands on and help us with filming Breakout group concepts ideas at MenthLab HQ in College for Creative Studies Detroit Adam Butler soaks in a wall full of innovation Hip-hop artist and entrepreneur, Ro Spit, engages the MenthLab team ]]> http://www.thebutlerbros.com/brands/legacy/menthlab-detroit/feed/ 0 NetSpend Digital Direct http://www.thebutlerbros.com/expertise/interactiveandsocial/netspend-digital-direct/ http://www.thebutlerbros.com/expertise/interactiveandsocial/netspend-digital-direct/#comments Thu, 15 Dec 2011 22:08:31 +0000 Adam Butler http://www.thebutlerbros.com/?p=5966

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NetSpend wanted to create content that inspired their existing customer base to explore more of the benefits and features their prepaid cards offer. Deeper product engagement equals deeper loyalty. We designed and executed a video production and digital outreach strategy with great utility for the brand. The content we created has life beyond the web as well, finding a home on air and in stores. Below are some of the key assets from the online campaign:

Email Website

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]]> http://www.thebutlerbros.com/expertise/interactiveandsocial/netspend-digital-direct/feed/ 0 Bridges on The Park http://www.thebutlerbros.com/brands/archives/bridges-on-the-park/ http://www.thebutlerbros.com/brands/archives/bridges-on-the-park/#comments Wed, 30 Nov 2011 06:00:00 +0000 Lindsay Braun http://thethebutlerbros.comm/?p=2353 We produced a one off ad for a brilliantly placed downtown Austin condo.

]]> http://www.thebutlerbros.com/brands/archives/bridges-on-the-park/feed/ 0 24 Hours of Reality http://www.thebutlerbros.com/expertise/brand-films/24-hours-of-reality/ http://www.thebutlerbros.com/expertise/brand-films/24-hours-of-reality/#comments Wed, 14 Sep 2011 21:43:01 +0000 Lindsay Braun http://www.thebutlerbros.com/?p=5561

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We produced a short film for The Climate Reality Project that focuses on the record breaking heat, drought and outbreak of wildfires in Texas this year. Special thanks to our co-producer Andrew Shapter, collaborators Forrest Wilder, David Hamburger, and Ron Pippen and our own Travis Wurges for helping us add the voice of Texas to this global issue.

Don’t let the truth of climate change be denied in our country any longer.

]]> http://www.thebutlerbros.com/expertise/brand-films/24-hours-of-reality/feed/ 2 Carino’s http://www.thebutlerbros.com/brands/archives/carinos/ http://www.thebutlerbros.com/brands/archives/carinos/#comments Thu, 03 Mar 2005 21:36:54 +0000 Lindsay Braun http://thethebutlerbros.comm/?p=2365 Italian food. Wine. Logos. Posters. Table tents.

Poster Poster ]]> http://www.thebutlerbros.com/brands/archives/carinos/feed/ 0 Take Shelter Poster http://www.thebutlerbros.com/brands/entertainment/take-shelter-poster-2/ http://www.thebutlerbros.com/brands/entertainment/take-shelter-poster-2/#comments Wed, 20 Jul 2011 21:34:10 +0000 Lindsay Braun http://thethebutlerbros.comm/?p=4877 We co-created this poster (click image to enlarge) with Jeff Nichols and Sony Pictures Classics for his second feature, Take Shelter.


“The image featured…might be simple,
it nonetheless denotes some powerful
and poignant features which might take
audience by surprise.”

Online Movie Hut

“This poster has a perfectly eerie feeling
to it that captures the film’s tone…It’s a
great indie poster design, eye-catching
yet still inspired by the film itself.”

FirstShowing.net


Here’s the trailer. Go see the movie in October.

 

]]> http://www.thebutlerbros.com/brands/entertainment/take-shelter-poster-2/feed/ 0 Netspend Spots http://www.thebutlerbros.com/expertise/advertising/netspend-60-spot/ http://www.thebutlerbros.com/expertise/advertising/netspend-60-spot/#comments Tue, 19 Jul 2011 14:15:45 +0000 Adam Butler http://thethebutlerbros.comm/?p=4856 Real people testimonials + motion graphics = customer acquisition. We produced, directed, edited and finished these spots in house.

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Spanish

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]]> http://www.thebutlerbros.com/expertise/advertising/netspend-60-spot/feed/ 1 LBJ School of Public Affairs http://www.thebutlerbros.com/expertise/brand-films/lbj-school-of-public-affairs/ http://www.thebutlerbros.com/expertise/brand-films/lbj-school-of-public-affairs/#comments Tue, 24 May 2011 21:40:36 +0000 Lindsay Braun http://thethebutlerbros.comm/?p=4673

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The LBJ School of Public Affairs, a graduate component of The University of Texas at Austin, has built a proud tradition of training students for REAL CAREERS in public service; finding innovative solutions to REAL WORLD problems.

]]> http://www.thebutlerbros.com/expertise/brand-films/lbj-school-of-public-affairs/feed/ 0 Break Cancer. An integrated case study. http://www.thebutlerbros.com/expertise/interactiveandsocial/break-cancer-an-integrated-case-study/ http://www.thebutlerbros.com/expertise/interactiveandsocial/break-cancer-an-integrated-case-study/#comments Thu, 21 Apr 2011 15:32:43 +0000 Adam Butler http://thethebutlerbros.comm/?p=4525 Some case studies take too many words to explain. Enjoy the moving pictures. A little more of the nitty gritty here.

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