This short film serves as a brand handshake for families that are considering enrolling their children in St. Stephens Episcopal School. As such it is used primarily by the admissions office for recruitment purposes. Additionally the film is designed to connect current faculty, staff, students and alumni to the values and vision of their school. In this way the film also performs as a culture and development piece. Lastly the footage gathered will be used to create shorter strategic pieces for the ongoing tactical communication needs of the school.
For more about how this film was produced and the strategic framework we employed to drive key messages into a documentary style product please contact bridget(at)thebutlerbros(dot)com
