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	<title>Comments on: The death of .99</title>
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	<link>http://www.thebutlerbros.com/blog/uncategorized/the-death-of-99/</link>
	<description>Authenticity Is Our Territory.&#60;span&#62;℠&#60;/span&#62;</description>
	<lastBuildDate>Wed, 04 Jan 2012 15:38:00 +0000</lastBuildDate>
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		<title>By: Adam Butler</title>
		<link>http://www.thebutlerbros.com/blog/uncategorized/the-death-of-99/comment-page-1/#comment-186</link>
		<dc:creator>Adam Butler</dc:creator>
		<pubDate>Wed, 11 Nov 2009 21:26:57 +0000</pubDate>
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		<description>And as you mentioned earlier Bro, this promotion took off BIG TIME without broadcast media behind it. TV spots just amplified it into the stratosphere and created a massive amount of earnings.</description>
		<content:encoded><![CDATA[<p>And as you mentioned earlier Bro, this promotion took off BIG TIME without broadcast media behind it. TV spots just amplified it into the stratosphere and created a massive amount of earnings.</p>
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		<title>By: Marty</title>
		<link>http://www.thebutlerbros.com/blog/uncategorized/the-death-of-99/comment-page-1/#comment-184</link>
		<dc:creator>Marty</dc:creator>
		<pubDate>Wed, 11 Nov 2009 01:46:48 +0000</pubDate>
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		<description>I went today to see what the hoopla was all about. Everyone was gorging themselves on footlongs, for sure. I was struck by the cross section of humanity. From cops to suits to low down hipsters - they were all after the footlong deal. Everyone upgraded to the chips and drink, tho - cheating themselves out of the true nature of the deal. The hoard was out. They were buying. It was... impressive?!</description>
		<content:encoded><![CDATA[<p>I went today to see what the hoopla was all about. Everyone was gorging themselves on footlongs, for sure. I was struck by the cross section of humanity. From cops to suits to low down hipsters &#8211; they were all after the footlong deal. Everyone upgraded to the chips and drink, tho &#8211; cheating themselves out of the true nature of the deal. The hoard was out. They were buying. It was&#8230; impressive?!</p>
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